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ADVERTISING AND PROMOTION: AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE
ISBN : 9780256218992
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Title of the Book is ADVERTISING AND PROMOTION: AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE , Author Name: BELCH, GEORGE , Excellent book for the TECHNICAL, MANAGEMENT, Published By: BELCH, GEORGE
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Title of the Book is ADVERTISING AND PROMOTION: AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE , Author Name: BELCH, GEORGE , Excellent book for the TECHNICAL, MANAGEMENT, Published By: BELCH, GEORGE
Specifications
| Author | BELCH, GEORGE |
| Edition | LATEST |
| Year | 1997 |
| Publisher | IRWIN PROFESSIONAL PUBLISHING |
| Binding | PAPERBACK/HARDBACK |
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